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Top 20 Most Profitable Crafts to Sell for Extra Income in 2025

Sam|
January 23, 2025|
34 min read

Feeling crafty and looking for ways to rake in some extra cash? Whether you’re a DIY queen or just starting in the handmade business, 2025 is the perfect time to turn your creative vibes into a booming side hustle. From cozy home decor to trendy fashion accessories, we’ve rounded up 20 of the most profitable crafts stealing the spotlight this year. Ready to get inspired, stand out, and start stacking those dollars? Let’s dive in! 

Factors to Consider When Choosing a Craft

Choosing the most profitable craft to sell 2025 can be an exciting journey in creativity and self-expression. Here are some factors to consider to help you find the perfect fit:

  • Start by calculating the material costs—are the supplies affordable, and can you buy in bulk to save money? For example, when I started making handmade candles, I realized sourcing wax locally reduced costs by 30%!
  • Time is money—can you produce your craft efficiently, or does it require hours to finish just one piece? Quick turnaround means more items to sell.
  • Look for crafts that solve problems or add value to people’s lives. For instance, personalized gifts like engraved cutting boards have become a go-to for weddings and housewarmings.
  • Always test demand before diving in—ask friends and family if they’d buy your product, or create a poll on Instagram.
  • Focus on what makes you unique—whether it’s custom options, eco-friendly packaging, or eye-catching designs, standing out will draw in customers.
  • Read reviews of similar products to understand what people love or what they think is missing. You can use this to your advantage.

Top 20 Most Profitable Crafts to Sell in 2025

Crafting is booming in 2025, and if you’ve got a creative side, there’s never been a better time to turn your skills into income. From cozy home decor to statement accessories, these crafts aren’t just fun to make—they’re in demand, profitable, and easy to market.

A. Home Decor & Accessories

1. Handmade Candles

Handmade candles are the go-to choice for anyone who loves combining creativity with practicality

Handmade candles are the go-to choice for anyone who loves combining creativity with practicality. They’re versatile, with endless options for customization—think soothing lavender scents, quirky shapes, or even themed collections like “Autumn Nights” or “Retro Glow.” 

Pricing is a sweet spot here—candles typically cost $2–$5 to make and can sell for $15–$30, depending on size and design. Shipping is straightforward since most candles are durable, but I recommend avoiding glass jars for long-distance orders unless you’re prepared to invest in protective packaging. 

The best part? They’re highly giftable, meaning demand spikes during holidays and special occasions.

Why Sellers Should Buy Handmade Candles?

  • High Demand: Candles are incredibly popular, used for everything from home décor and ambiance to aromatherapy and relaxation.
  • Low Startup Costs: You can start making candles with a relatively small investment in basic equipment and materials.
  • Creative Expression: Candle making allows endless creativity regarding scents, colors, shapes, and vessel designs.
  • Profitable: Handmade candles can command higher prices than mass-produced ones if you use high-quality ingredients and unique designs.
  • Personal Connection: Customers appreciate the craftsmanship and care that goes into handmade products, leading to brand loyalty.

Related post: 400+ Catchy and Unique Candle Business Names 2025 for Inspiration 

2. Tufted Rugs and Mats

Tufted rugs are a trendsetter’s dream

Tufted rugs are a trendsetter’s dream. With vibrant colors and bold designs, they make striking statement pieces that customers love for adding personality to their homes. 

Although the initial cost of a tufting gun and yarn can seem high (about $50 to $200), the results make it worthwhile. For customers, tufted rugs are more than just decor—they’re pieces of art that add warmth and character to any space. 

Benefits for Sellers:

  • High Profit Potential: Tufted rugs can command higher prices than mass-produced rugs, especially if they are handmade and feature unique designs.
  • Creative Outlet: Tufting allows for creative expression and the opportunity to turn your artistic vision into a tangible product.
  • Low Startup Costs: The initial investment in tufting tools and materials is relatively low compared to other crafts like pottery or woodworking.
  • Growing Market: Tufted rugs are a trending home decor item, with increasing demand from customers seeking unique and personalized pieces.

3. Macrame Wall Hangings

Macrame Wall Hangings

Macrame wall hangings are timeless and versatile pieces of decor that complement various interior styles, from boho-chic to modern minimalism. With low material costs (cotton cord and wooden dowels), macrame makes the initial investment low, especially for beginners, while offering high-profit margins for sellers.

Pricing: The price of macrame wall hangings varies based on size, design complexity, and craftsmanship. Smaller pieces typically sell for $20–$50, while larger or custom designs can cost $150 or more.

Benefits for Sellers:

  1. Creative Freedom: Sellers can experiment with various patterns, colors, and styles, offering unique designs that stand out in the market.
  2. Scalable Production: Once you master the basics, making macrame items becomes faster and more efficient, enabling batch production.
  3. High Demand: With the ongoing handmade and artisanal home decor trend, macrame wall hangings have consistent market appeal.
  4. Eco-Friendly Appeal: Using natural fibers like cotton attracts eco-conscious customers, adding value to your products.
  5. Custom Order Opportunities: Macrame can be customized to fit specific themes, sizes, or colors, allowing sellers to charge a premium for personalized designs.

4. Personalized Home Decor

Personalized Home Decor

There’s something special about personalized home decor—it’s deeply personal and makes for perfect gifts. Items like engraved cutting boards, painted planters, or custom name signs are always in demand, especially for weddings, anniversaries, or housewarmings. 

Here’s a breakdown of why it’s a good choice for sellers:

  • High perceived value: Customers are willing to pay more for personalized items.
  • Low competition: Compared to generic home decor, the personalized market is less saturated.
  • Strong profit margins: You can set competitive prices due to the unique nature of the products.
  • Variety of options: Offer diverse products like custom canvases, engraved cutting boards, personalized blankets, etc., catering to various tastes and budgets.

Pricing: This depends on the product and level of personalization. Generally, aim for a price that covers your costs (materials, production, shipping) and provides a healthy profit margin. For example:

  • Small items (coasters, ornaments): $10 – $30
  • Mid-range (blankets, pillows): $30 – $75
  • Large or complex items (canvas prints, furniture): $75+

B. Fashion & Accessories

Fashion and accessories are forever hot sellers because they’re personal, trendy, and let people express themselves. Whether it’s a bold statement necklace or a cozy knitted scarf, these crafts let you mix creativity with profit. 

5. Jewelry

Jewelry is a highly desirable item with universal appeal

Jewelry is a highly desirable item with universal appeal. It caters to a broad audience, fits various occasions, and offers opportunities for customization. Its small size makes it ideal for easy handling and shipping.
Prices vary widely, depending on the materials and craftsmanship. Fashion jewelry often sells for $10–$50, while fine jewelry with precious metals and stones can range from $100 to $1,000 or more.

Benefits for Sellers:

  • Low Inventory Costs: Jewelry requires minimal storage space and allows for diverse product listings.
  • Customizable: Personalization (e.g., engraved names, birthstones) lets sellers charge a premium.
  • High Demand: Jewelry is always in style, whether for gifts, fashion, or special occasions.
  • Scalable Business: Start small with handmade pieces and scale up with mass production if demand grows.
  • Global Market Appeal: Jewelry has universal appeal, enabling sellers to reach international customers.

6. Crochet or Knitted Items

Crochet or Knitted Items

There’s something irresistibly cozy about handmade crochet or knitted items. From chunky blankets to trendy bucket hats, these pieces scream “handmade with love.” When I picked up crocheting during lockdown, I started with scarves and hats—it was so satisfying to see people rocking something I made!

These items are cost-effective if you shop smart for yarn. Pricing can range from $20 for a scarf to $150 for a blanket, depending on the size and material. 

Bonus tip: Small accessories like scrunchies and headbands are quick to make and sell like hotcakes.

Related post: Top 300+ Crochet Business Names For Your Inspiration In 2025

7. Upcycled Clothing

Upcycled Clothing

Sustainable fashion is having a moment, and upcycled clothing hits all the right notes. Here’s a breakdown of why it’s a good choice for sellers:

  • Unique and Creative: Each piece is one-of-a-kind, attracting customers seeking originality.
  • Eco-Friendly: Appeals to environmentally conscious consumers, reducing textile waste.
  • Profitable: Often higher profit margins compared to mass-produced items.
  • Brand Storytelling: Allows for compelling stories about the origins and transformation of each garment.

So, how much did you pay for each item? The pricing varies widely based on complexity, materials, and brand, ranging from $20+ to $200+. It is similar to standard clothing, with potential for lightweight options due to repurposed materials.

8. Leather Goods

Leather goods are the ultimate combination of style and durability

Leather goods are the ultimate combination of style and durability. Whether it’s sleek wallets, sturdy belts, or chic tote bags, these items are always in demand. 

Leather crafting tools can be an upfront investment, but the payoff is worth it. Leather items can sell for $50 to $200 or more, depending on the product and craftsmanship. Shipping is generally easy since leather is sturdy and doesn’t require a lot of extra protection. 

C. Art & Prints

Whether it’s digital designs or traditional techniques, art and prints let you express yourself while earning some serious cash. If you’ve got an eye for detail and a flair for design, this category is your canvas.

9. Digital Art and Prints

Digital Art and Prints

If you’ve ever doodled something on Procreate or Photoshop and thought, This could be on someone’s wall, you’re already on the right track! Digital art and prints are perfect for creators who love designing but hate dealing with inventory. Popular pricing ranges from $5 for simple designs to $30+ for more intricate ones. 

So, why do customers consider buying Digital art & prints?

  • Lower prices: Cost less than physical pieces because there are no materials, framing, or shipping costs. 
  • So many options: Digital art comes in all kinds of formats! You can easily buy high-solution files for large prints, get files designed for phone wallpapers, or even find art specially made for printing on mugs or t-shirts.
  • Gifts that stand out: Make a unique and thoughtful gift. You can easily find the pieces that perfectly match someone’s interests, and it feels more personal than a mass-produced item.

Benefits for Sellers:

  • Low overhead: No production or storage costs.
  • High profit margins: Keep more of your earnings.
  • Scalable: Sell unlimited copies without extra cost.
  • Automated: Instant delivery, easy management.
  • Global reach: Sell to anyone, anywhere, anytime.
  • Creative freedom: Experiment with various art forms.
  • Sustainable: Eco-friendly, reduced waste and emissions.

10. Watercolor Paintings

Watercolor Paintings

Watercolor paintings are unique, versatile, and highly valued as decorative art. Each piece feels personal, making it appealing to buyers looking for original or custom artwork.

Pricing: Smaller pieces can sell for $20–$50, while larger or detailed works can range from $100 to $500. Custom commissions may fetch even higher prices.

Shipping: Watercolor paintings are lightweight and easy to ship. To ensure safe delivery, package them in protective sleeves with sturdy backing (like cardboard) and use flat or tube-style packaging.

Benefits for Buyers:

  • Original Artwork: Buyers appreciate owning one-of-a-kind or custom-made pieces.
  • Decorative Appeal: Watercolor paintings add elegance and personality to homes, offices, or gift-giving occasions.
  • Affordable Options: Buyers can choose between budget-friendly prints or invest in original art.

11. Calligraphy and Hand Lettering

Calligraphy and Hand Lettering

Hand lettering is where old-school charm meets modern trends. From custom wedding invites to inspirational quotes for gallery walls, calligraphy has a timeless appeal. You can sell physical products like hand-lettered quotes or offer digital files for printable designs. 

Pricing: Smaller items like greeting cards sell for $10–$20, while larger or personalized pieces like wall art or wedding signage can range from $50 to $200+.

Shipping: Shipping is easy and affordable since hand-lettered products are typically lightweight and flat. Protective packaging, such as rigid mailers or bubble wrap, ensures the artwork arrives undamaged.

Benefits for Buyers:

  • Personalization: Buyers can request names, quotes, or custom designs for unique, meaningful pieces.
  • Aesthetic Value: Hand-lettered items add charm and sophistication to homes, events, or gifts.
  • Memorability: These pieces stand out as thoughtful, one-of-a-kind keepsakes.

D. Personal Care & Beauty

The personal care and beauty category is chef’s kiss when it comes to crafting. People love natural, handmade, and thoughtfully crafted products—especially when they feel like a little luxury. 

12. Handmade Soap 

Handmade Soap

Handmade soaps is crafted in small batches using natural ingredients, often with unique designs, scents, and skin-loving properties. Unlike mass-produced soaps, they are typically free and harsh chemicals and detergents, making them gentler on the skin.  

Why Sellers Should Buy Handmade Soaps

  • Unique and High-Quality Products: Handmade soaps often boast natural ingredients, appealing scents, and beautiful designs, making unique and desirable products. 
  • Growing Market Demand: Handmade soap aligns with the natural and sustainable trend, offering a compelling selling point.
  • Support Small Businesses: Source products from local artisans or small businesses, fostering community connections and ethical sourcing.
  • Higher Profit Margins: Handmade soaps often command higher prices than mass-produced options, increasing profitability.
  • Brand Differentiation: Offering handmade soap can enhance your brand image, showcasing a commitment to quality and unique products.

Pricing

Handmade soap pricing varies based on ingredients, size, design complexity, and brand reputation. Generally, expect to pay anywhere from $5 to $15 per bar.

Benefits of Customers Buying Handmade Soaps

  • Gentle on Skin: Free of harsh chemicals, making them suitable for sensitive skin.
  • Natural Ingredients: Often made with nourishing oils, butters, and botanicals that benefit the skin.
  • Unique Scents and Designs: Offer a sensory experience beyond basic cleansing.
  • Environmentally Friendly: Many handmade soaps use sustainable ingredients and packaging.
  • Support Small Businesses: Customers contribute to local economies and artisan communities.
  • Luxurious Experience: Elevates the everyday act of cleansing into a pampering ritual.

13. Bath Bombs and Salts

Bath Bombs and Salts

Bath bombs and salts are trending personal care products that offer a luxurious and therapeutic bathing experience. They are popular for their delightful aromas, skin-soothing properties, and vibrant colors that transform an ordinary bath into a spa-like retreat.

Why Sellers Should Buy Bath Bombs and Salts

  • High Demand: The self-care and wellness market is booming, and bath bombs and salts are highly sought-after products.
  • Good Profit Margins: These products can be sourced wholesale and sold at retail with healthy profit margins.
  • Easy to Store and Ship: They are compact and lightweight, making storage and shipping relatively simple.
  • Variety and Customization: A wide range of scents, colors, and ingredients allows for diverse product offerings and customization options.
  • Giftable: Bath bombs and salts make excellent gifts for various occasions, increasing sales potential.

Pricing

  • Bath Bombs: Prices typically range from $4 to $15 per bomb, depending on size, ingredients, and brand.
  • Bath Salts: Prices vary based on quantity and ingredients, generally ranging from $10 to $30 per container.

Benefits of Customers Buying Bath Bombs and Salts

  • Relaxation and Stress Relief: The aromatherapy benefits of essential oils and warm water help soothe the mind and body.
  • Skin Nourishment: Many bath bombs and salts contain moisturizing ingredients like shea butter or essential oils that leave skin soft and supple.
  • Mood Enhancement: Colors and scents can positively impact mood and create a sense of well-being.
  • Muscle Soothing: Some bath salts contain Epsom salts, known for relieving muscle aches and pains.
  • Affordable Luxury: Bath bombs and salts offer an accessible way to create a spa-like experience at home.

14. Natural Skincare Products

Natural Skincare Products

The clean beauty trend is booming, and handmade skincare products are right at the heart of it. From silky lotions to sugar scrubs and tinted lip balms, customers are willing to pay a premium for items made with natural, skin-loving ingredients. 

Natural skincare products have amazing profit potential, with prices ranging from $10 for a lip balm to $30+ for a luxurious body butter.

E. Seasonal & Festive

Seasonal crafts are like the PSL of the crafting world—they come with a built-in hype cycle! From holiday decorations to festive-themed accents, these products create magic people cannot resist.

15. Holiday Ornaments

Holiday Ornaments

Handmade candles are a versatile, in-demand product that appeal to both practical and aesthetic buyers. Their charm lies in their unique designs, soothing scents, and the artisanal touch they bring to any space.

Why Sellers Should Choose Handmade Candles

  • High Demand: Candles are a popular gift item and are frequently purchased for home decor, self-care, and special occasions.
  • Customizable: Sellers can offer unique scents, designs, and packaging to cater to niche markets.
  • Low Startup Costs: Basic ingredients like wax, wicks, fragrance oils, and molds are affordable and accessible.
  • Scalable: Handmade candles can be produced in small batches initially, with room to scale as demand grows.
  • Eco-Friendly Appeal: Offering sustainable materials like soy wax or beeswax attracts environmentally conscious customers.

Pricing

  • Standard Candles: $10–$30, depending on size and scent complexity.
  • Luxury Candles: $30–$80 for premium ingredients, custom designs, or gift-worthy packaging.
  • Customized Orders: $40–$100+ for personalized candles tailored to specific events or themes.

Benefits for Customers

  • Unique Designs: Handmade candles often feature creative aesthetics that mass-produced options lack.
  • Personalization: Customers can choose scents, colors, or even custom labels to match their preferences or gift needs.
  • Eco-Friendly Options: Many handmade candles use natural materials, offering a healthier and more sustainable choice.
  • Thoughtful Gifts: They make for memorable, heartfelt presents suitable for any occasion.

16. Wreaths and Garlands

Wreaths and Garlands

There’s something timeless about wreaths and garlands—they’re classic, cozy, and perfect for every season. From lush evergreen wreaths for Christmas to boho-inspired floral garlands for spring, the customization options are endless. 

Pricing depends on the materials and size, with most wreaths selling between $30 and $100. Garlands, especially smaller or DIY kits, can cost $20 to $50. Shipping larger items like wreaths takes a little extra care—opt for sturdy boxes and pack them snugly to avoid damage.

F. Other Profitable Crafts

If you’re looking for the trending crafts to make and sell that don’t quite fit into the usual categories but still bring in the cash, these options are chef’s kiss. From trendy resin pieces to timeless pottery, these crafts let you combine creativity with functionality—and customers can’t get enough.

17. Resin Crafts

Resin Crafts

Resin is the cool kid on the crafting block, and for good reason. Whether it’s colorful coasters, glittery jewelry, or cute keychains, resin crafts are as versatile as they are eye-catching.

Why Sellers Should Choose Resin Crafts

  • High-Profit Margins: Low material costs (resin, molds, pigments) with significant markup potential.
  • Customizable: Offers unique, made-to-order designs that stand out in the market.
  • Durable Products: Long-lasting items increase perceived value.
  • Broad Appeal: Ideal for gifts, home decor, or personal use, making it easy to target multiple audiences.

Pricing

  • Small Items (Keychains, Jewelry): $10–$40, depending on design complexity.
  • Mid-Size Items (Coasters, Trays): $30–$80.
  • Large/Custom Pieces (Wall Art, Furniture): $100–$500+.

Benefits for Customers

  • Unique Aesthetic: Eye-catching designs that elevate personal style or home decor.
  • Custom Orders: Personalized items, such as names or embedded keepsakes, make for meaningful gifts.
  • Durability: Resin crafts are sturdy, waterproof, and easy to maintain.
  • Eco-Friendly Options: Many resin crafters now offer sustainable or bio-resin alternatives.
  • Affordable Luxury: Combines a premium look with accessible pricing.

18. Personalized Gifts

Personalized Gifts

Personalized gifts are the ultimate crowd-pleasers—they’re thoughtful, unique, and perfect for any occasion. Think engraved cutting boards, custom mugs with funny quotes, or photo gifts that scream awww. I once designed a mug for a friend’s wedding with their wedding hashtag, and soon enough, I had a dozen more orders from their friends.

These gifts allow you to charge premium prices because of the custom factor, with items typically selling from $15 for mugs to $50+ for more intricate pieces like engraved frames or keepsake boxes. 

19. Pet Accessories

Pet Accessories

Pet parents love spoiling their fur babies, and handmade pet accessories are a fast-growing market. From cute bandanas to personalized collars and durable toys, these items are both fun to make and easy to sell. 

Pricing: Bandanas usually sell for $10-$20, while collars and toys can range from $15 to $40. Customers appreciate eco-friendly and durable materials, so using upcycled fabrics or natural fibers can give you a competitive edge. 

20. Ceramics and Pottery

Ceramics and Pottery

If you love working with your hands, ceramics and pottery are therapeutic and profitable. Handmade mugs, plant pots, and decorative plates are all the rage, especially when they have that perfectly imperfect artisan feel.

Ceramics have a higher startup cost (hello, pottery wheels and kilns), but the payoff is worth it. Pricing varies depending on size and intricacy, with mugs selling for $25+ and larger pieces like vases or plates going for $50-$100. 

How to Start Selling Profitable Crafts Online

Learning how to start selling the crafts online can be a little overwhelming for newbies, but don’t worry! We are here to help you solve this problem.

Step 1: Find Your Niche

The first thing you should consider when selling the crafts online is to determine your niche. You should focus on a specific niche that helps you stand out in a crowded marketplace. Instead of competing with everyone selling crafts, you are targeting a smaller, more interested audience.

Step 1: Find Your Niche

How to Determine Your Niche:

  • Consider Your Passions and Skills: What types of crafts do you enjoy making the most? What are you good at? Your niche should align with your interests and strengths.
  • Identify Your Ideal Customer: Who are you trying to reach with your crafts? Consider their age, interests, lifestyle, and needs.
  • Research the Market: See what types of crafts are popular and in demand. Look for gaps in the market where you can offer something unique.
  • Experiment and Refine: Don’t be afraid to experiment with different niches until you find one that feels right. You can always adjust your focus as you learn and grow.

Examples of Craft Niches:

  • Eco-friendly and sustainable crafts
  • Personalized gifts
  • Home decor with a rustic or vintage style
  • Jewelry made with natural stones
  • Handmade items for babies or children
  • Art prints or digital downloads

Step 2: Set Up an Online Store

Your online store is your primary platform to showcase your products and attract buyers. Choose a platform like Shopify for professional e-commerce features, Etsy for handmade-focused audiences, or Amazon Handmade for a broader market reach.

Pay attention to the details—use clear, high-resolution images that highlight every angle of your product and include detailed descriptions covering materials, dimensions, and care instructions.

Step 3: Price Your Crafts Strategically

Pricing can make or break your business. Start by calculating all costs, including materials, tools, time spent, and overhead like shipping and platform fees. If your products are premium quality, highlight the unique aspects that justify the higher cost.

Step 3: Price Your Crafts Strategically

To save costs, consider offering discounts for bulk orders, seasonal promotions, or free shipping for orders over a certain amount to attract more buyers.

Step 4: Build a Brand Identity

A strong, consistent brand sets you apart in a crowded market. Start by choosing a name and logo that reflect your craft style and values. Use a cohesive color palette and consistent typography across your online store, packaging, and social media. Share your story—why you started crafting, your creative process, or the meaning behind your designs.

If your products are sustainable or handcrafted, emphasize these points to connect with eco-conscious customers or those seeking unique, artisanal items.

Step 5: Promote Your Crafts

Effective promotion ensures your products reach the right audience. Social media platforms like Instagram and Pinterest are perfect for visual content, allowing you to showcase your products and creative process. Post regularly, share engaging videos or tutorials, and interact with your followers to build a loyal community. Collaborate with influencers in your niche or run targeted ads to increase your visibility.

Step 5: Promote Your Crafts

Step 6: Optimize for Search Engines

Search engine optimization (SEO) helps customers find your store more easily. Research and use keywords that customers are likely to search for, such as “handmade soy candles” or “custom resin jewelry.” Include these keywords in your product titles, descriptions, and tags. For a deeper reach, create content like blogs or guides related to your niche.

For example, if you sell handmade candles, write a blog about choosing the right candle scents for different moods. This content not only drives traffic but also establishes your expertise in your niche.

Step 7: Provide Excellent Customer Service

Customer service can set you apart from competitors. Respond to inquiries promptly and professionally, addressing any questions or concerns with care. Make the buying process seamless, from checkout to delivery. Include thoughtful touches like eco-friendly packaging, personalized thank-you notes, or small freebies to delight customers. Handle issues, such as delays or returns, with transparency and a willingness to resolve them.

Step 8: Track and Improve Performance

Analyzing your business data helps you understand what’s working and what needs adjustment. Use website analytics to track traffic and identify which products sell best. Collect customer feedback to improve your offerings or address pain points. If a certain product isn’t performing well, consider tweaking the design or replacing it with something more in demand. Regularly test new marketing strategies, pricing models, and product ideas to stay competitive and adapt to changing market trends.

Best Places to Sell Your Crafts Online

For all aspects of the industry, there are benefits and drawbacks to selling art online. Even, there’s plenty to tell about the anonymity that comes with selling something digitally.

Depending on where you read this, art shows can or may not be a choice at this time. Many live events and broad community meetings have ceased to occur in the pandemic of COVID-19. At the time of this writing, there is still no hint as to when life, as we used to know, would return to “normal.” Therefore, the idea of finding out the most profitable crafts to sell may not be a bad idea.

Irrespective of whether craft shows return sooner or later, knowing how to market your craft online is a smart skill to have so that whatever happens, you have the potential to keep making money from your crafted pieces.

Advantages in marketing craft online

  • Because you can order your products online, you don’t even have to leave your home (unless you deliver the goods to customers yourself).
  • You can create orders (including custom ones) when they come in, which can help you save space.
  • It’s up to you how hard you work and the hours you put in.
  • Social networking allows it possible to discuss the job and meet potential clients.
  • Using SEO strategies will also help you create a new fanbase.

Disadvantage in marketing craft online

  • If you make a ton of things in bulk, you’ll need to build storage space for them. Keeping track of supplies may also be a problem for certain individuals.
  • Although certain areas are free to post the craft for sale, there could be a cost involved with some websites.
  • You might need to develop new skills, such as photography and copywriting, to stand out.
  • Order delivery can be time-consuming and overwhelming if you unexpectedly have a sales surge.
  • Unlike live craft events, spontaneous buying won’t be as likely—which may make things more challenging to secure profits.

There could be additional benefits and drawbacks of internet transactions that are special to you. Before digging in, I urge you to make a list of pros and cons to decide whether or not selling your craft online sounds feasible to you.

To aid lead you in your choices, I’ve rounded up six of the best craft sales websites. Check at them, then read the pros and cons to each of you to make the right decision for yourself and sell your most profitable crafts to sell.

1. Etsy

Etsy provides low listing prices, and they have a reputation as a supplier of handmade products. Our list of the best websites to sell crafts begins with Etsy since it’s the most well-known location to sell handmade products. But how nice is it for the sellers?

Pros:

  • The platform itself reports that there are more than 47 million active virtual shoppers who have spent $5 billion on the products their vendors have mentioned in the last year alone.
  • The entry barrier is basically pennies for each object mentioned (plus a commission of the final price the craft is sold for). There are no monthly payments for standard vendors as of the time of this article. However, the organization also developed a $10/month “Etsy Plus” contract.

Cons:

  • With 2.7 million crafty vendors, you’re staring at a lot of rivalries.
  • Many vendors complained in online forums that major names and mass-production producers may also list on Etsy. This will definitely make it difficult for smaller, mom-and-pop vendors to get heard.

2. Handmade in the Amazon

Amazon Handmade is cautious on whom they’re choosing to sell on their platform, but the eCommerce company has a handmade products area for craftsmen to sell their craft online. Who thought that?

Pros:

  • Handmade at Amazon is available to a broad selection of handmade items, from apparel, homemade cosmetics, makeup, and personal care, accessories, and many more.
  • People already know, want, and trust Amazon. Who do you meet who didn’t purchase something from Amazon?
  • Unlike the Amazon Vendor profiles, the monthly charge for handmade craftsmen is waived.

Cons:

  • You must qualify to be a vendor, and not all applicants are approved.
  • It could be hard to have your things seen. As Amazon put it, “Handmade at Amazon is a separate category on Amazon, so your products will appear alongside other handmade items for customers to browse, discover, and shop.” It’s important that your descriptions are well-written for even someone to recognize what you’re offering.
  • The purchase fee is greater than that of any of the other craft websites mentioned in this article. It’s 15% at the time of this article.

3. Artfire

Sale up to 250 pennies for each Artfire page. Artfire is the seventh on our ranking of the best websites to offer crafts. Headquartered in the Tucson Arts Area, this marketplace specializes in handmade and antique products, and interactive arts and crafts.

Pros:

  • No advertising on the page of the shop or item.
  • You will have 250 active listings with pennies per listing.

Cons:

  • There is a minimum maintenance charge to hold the store open.
  • You’ll need to upgrade to a Famous or Featured Shop for a monthly fee to list more products and to get improved functionality.

4. EBay

List up to 50 products on eBay for free, and pay a fee only when anything is sold.

Yeah, you can offer homemade art on eBay. Is it one of the strongest websites to offer craft? Maybe, but you’re going to have to be the judge.

Pros:

  • This is another place where users identify, enjoy, and trust—they have “more than 183 million active buyers across their various properties!”
  • It’s not going to cost you much to list up to 50 things. You’re only paying fees while the products start selling.

Cons:

  • You bid for profits in the face of a crowd searching for low prices. Your craft might not sell as well as you like.
  • Millions of citizens are now seeking to sell their products. You’re going to get a lot of eyeball rivalry for the listings.

Practical Advice to Sell Crafts Successfully

1. Change your mind

Tip number one is to shift your mind. This isn’t any form of woo-woo guidance. It’s also really realistic. Yeah, it begins with a change in your mind that you have to make in your brain, so that really can have an effect on the amount of transactions that you may be producing. The premise here is that you have to avoid viewing yourself as a hobbyist or craftsman to truly accept becoming a handmade company owner and product designer.

The explanation that matters so much is that it can make you understand that it’s not only about making goods, but that you’re actually going to have to focus on some sales and marketing material (like 80 percent of the time). It will also allow you to reach the marketplace and position your shop and brand accordingly. We don’t want people to glance at your store and say, “Oh, this is just a cute little crafty, DIY homemade shop.” We want them to look at your items and look at your shop saying, “This is a handmade designer brand.” Frankly, I couldn’t stress enough how important this little change in thinking really is and the consequences it can have for your branding and your marketing campaign down the road.

2. Down the niche

Tip number two is the following: you ought to niche down. That’s what I’m still focusing on for my group representatives. It’s very challenging at first, because you may be multi-functional and enjoy making a lot of different kinds of items. The truth is that when you start offering too many various things and, most notably, types of items in your store, you annoy prospective buyers and they don’t get what you’re all about, sometimes leaving your shop without buying something. To stop it, you just want to concentrate on the particular category of goods you’re offering and the specific consumers you’re selling to, so that you can create a reliable shop and a consistent name.

Tip number three is to follow patterns and to do some research. The theory is, you should just offer what customers want to purchase. I realize it seems pretty simple, almost too obvious for me to write it, but it’s real. You can’t just make an object and try selling it online without making sure customers are really searching for it to shop online. To have the most profitable crafts to sell, you need to track trends and do some homework to make sure that you’re hitting the market with what consumers really want to purchase.

4. Try not to sell OOAK goods

Tip number four is – and I’m not going to make a lot of buddies with this one – seeking to resist offering only one kind of thing. Think instead of making commodity sets. The reason I’m saying this isn’t because it’s hard to offer one of the kind products online or to operate a very profitable company. It’s that it’s a lot tougher. It’s tougher and it needs more time to:

  • Build each product since each product is different;
  • Take pictures of this commodity each time;
  • Write a new listing and a review of your product;
  • Find fresh marks that you’re going to apply to all those listings.

It’s a lot of hassle for just one deal, and you’re going to have to do it over and over again. It’s fine to get a few of the sort things so that you can evaluate the waters to see what’s working and what’s not, but if you choose to scale up your handmade shop, it’s better to have a selection of goods made ready to ship items that you can store.

Creating merchandise sets often encourages customers to purchase more than one product when they create an order from you and you have similar products. If you’re selling this wallet to me, for example, and you’ve got a matching purse, I may be inclined to buy the two together so it looks very good. The same thing with offering me a plate and a mug that render a coherent package that I might have in my kitchen. It’s cool, too, because it makes the brand and store more coherent, which customers really appreciate better than landing in a shop that sells all kinds of different items. It’s much cheaper to sell and, lastly, it allows you reduce the supply costs so you can purchase items in bulk rather than per piece that requires various components and components.

5. Price of benefit

Tip number five is: you need a profit price. This is a great pressure point for many makers who are beginning a new company because it’s not really the most enjoyable part to worry about figures, income, and spreadsheets. You just ought to take the time to learn how pricing functions. You can’t get a company if you don’t have profits because we don’t expect you to make goods 80 hours a week for $20 benefit at the end of the month. I’m serious, I see too many suppliers overload their goods, and it’s just a negative cycle that’s spiraling down to utter overwhelm, and your shop and your company never expand and never function out. I’m not doing it to intimidate you and sound all emotional, because you need to realize how pricing functions, because you need to compensate for benefit. In Short, to have the most profitable crafts to sell, you need to take a look at the cost and set the price at the suitable level.

6. Engage in photography of goods

The last suggestion, tip six, is to devote time, resources or both in product photography. Ok, I can’t emphasize this sufficiently. Brand photography is basically what’s going to create profits for your company or not. You may try as hard as you want to get customers to visit your store, but if your product photography isn’t good enough, people won’t purchase it. It used to be better because “good enough” was really good enough a few years ago, but now, with the advent of Instagram, we’re all staring at pretty images of objects every day.

Our standards as consumers are way greater than what we had 10 or 15 years ago, so the product imagery also needs to look professional. That means, indeed, you may need to lock yourself in your office for a couple of days to try and find out how your camera functions and learn about photography. Or maybe you ought to invest in partnering with a talented photographer that’s willing to do it for you, but don’t settle for nice enough for product photography, since that’s actually the distinction between people that make a couple profits here and there and people who ruin it in their handmade store.

Final Thoughts

I hope you’ve found some brilliant ideas on what are the most profitable crafts to sell. As you can see, producing crafts to sell online or at craft fairs is a very simple and cheap way to start making some extra money online.

The best aspect is that selling homemade goods from home is a very enjoyable thing to do, and a perfect way to transform your interests into a successful venture! If you’re very excited to start making money from home, you should head over to Etsy and start your online store today… what are you waiting for?

Most Profitable Crafts to Sell in 2025: FAQs

The profitability of a craft depends on factors like material costs, time investment, and market demand. Generally, crafts with low production costs and high perceived value tend to be more profitable. For instance, jewelry making often yields high returns due to the relatively low cost of materials and the ability to sell at a premium. Similarly, digital products like printables or templates have minimal production costs and can be sold repeatedly, enhancing profitability.

Several handmade crafts consistently perform well in the market:

  • Jewelry: Custom and unique pieces attract a broad audience.
  • Home Décor Items: Handmade candles, wall art, and decorative items are popular.
  • Personalized Gifts: Items like custom mugs, embroidered goods, and tailored accessories are in demand.
  • Bath and Beauty Products: Natural soaps, bath bombs, and skincare products appeal to health-conscious consumers.
  • Digital Printables: Planners, art prints, and templates are popular for their instant delivery and usability.

Trends in the craft market can shift, but as of 2025, certain crafts have gained significant popularity:

  • Needle Felting: This sculptural wool craft has been highlighted as a trending craft to make and sell.
  • Resin Crafts: Items like jewelry, coasters, and art pieces made from resin are sought after for their unique aesthetics.
  • Macramé: Wall hangings and plant holders crafted from macramé are popular in home décor.
  • Hand-Poured Candles: Artisanal candles with unique scents and designs continue to be in demand.

Yes, selling crafts can be a viable source of income. Success depends on factors such as the quality of your products, effective marketing, understanding your target audience, and pricing strategies. Many artisans sell their crafts through online platforms like Etsy, at local markets, or via social media channels. Building a strong brand and offering unique, high-quality items can enhance profitability.
Sam Nguyen is the CEO and founder of Avada Commerce, an e-commerce solution provider headquartered in Singapore. He is an expert on the Shopify e-commerce platform for online stores and retail point-of-sale systems. Sam loves talking about e-commerce and he aims to help over a million online businesses grow and thrive.